Hi 🖤

I’m Nirasha. I’m an entrepreneur, mum of 2 and lover of all things beauty.

I created Zoe Beauty from my spare bedroom back in 2021 and we have quickly grown into one of South Africa's favorite cosmetic brands. 

I work directly with manufacturers to innovate products, designed to be purposely different from makeup. Our product systems give you semi permanent, salon looking enhancements , at home, without the time, price tag and damage that comes with professional enhancements. 

Product development is centered around the every day, South African woman who prioritizes self care .. and her budget

Zoe Beauty gives you affordable luxury, innovation and good vibes. 

I hope you love our products as much as I do

Xx 

Nirasha Murugan

 Founder & CEO