Hi 🖤
I’m Nirasha, mum of two, entrepreneur, and beauty lover.
I started LashLife in 2021 with one clear mission: to bring DIY lash extensions to Africa and make them safe, accessible, adaptable, and affordable.
Since then, LashLife has grown into one of South Africa’s most loved lash brands, proudly run by a passionate team of African women.
We’re more than just a lash brand – we’re a complete lash system designed to give you professional-quality lashes at home.
I work directly with manufacturers to push boundaries in lash technology. My goal is to make at-home lash extensions a core beauty essential, something you can wear on your own terms.
Adaptable. Reusable. Collectible.
I designed LashLife to give you options. Whether you want a bold, one-day volume lash for a special occasion or a long-wearing, two-week hybrid lash for a vacation, LashLife gives you the freedom to choose your look and wear time. With our reusable lash bundles, innovative adhesives, and easy-to-use tools, you’re not just applying lashes, you’re creating your own style.
We’re changing the idea that lashes are only for drama. With LashLife, they can be soft, bold, or barely there. It’s all up to you.
When Glamour Magazine recognized our innovation, it wasn’t just a proud moment, it was a win for every South African woman who’s ever felt left out of the global beauty conversation.
We’re here to challenge the status quo and lead South African innovation. My vision is to make lash extensions safer, non-damaging, long-wearing, and easy to apply. I believe every woman deserves beautiful lashes without compromising their natural ones.
Africa is now at the forefront of innovation, more than ever before. It’s our mission to be a part of this movement
LashLife is made for African women, by African women.
Our lashes, our way.
xx,
Nirasha
